For Today’s Small Businesses

Today's entrepreneur is always on the look out for ways to improve their small business. This is done by making sure to meet all of the needs of that business, whether it is by networking, finances, marketing, or more. As mentioned in a previous article which portrayed the surprising characteristics of today's entrepreneur, in order to be successful, the small business owner has to be somewhat of a jack of all trades. Often, the unknown magic to make this possible is in the apps which he or she chooses to utilize.

In order for an app to be beneficial to your company, it should be simple to use and, if needed, easy to install. It should not require a great deal of time to set up, nor should it be very expensive. In today's article, we will cover some of the best apps for small businesses and explain just how they could be beneficial to yours. Some will help with financial tasks, others with networking, and still others with marketing. They should all be very useful and effective in helping your small business to thrive.

Financial Apps


As explained by their website at, this financial management tool allows you to manage an unlimited number of accounts for just five dollars a month. Purchases for your business can literally be logged from anywhere at anytime, because the program is a web-based one. Knowing that your financial information is carried over a 256 bit connection helps to ensure that your privacy is protected.


With this app, not only can you enjoy all of the benefits of programs such as Dimewise, but the tools of Wasebe can also be integrated with your bank account. Not only can you keep track of your spending and such as with Dimewise, but you can also manage your bills and pay them right from the app. It is perfect for small businesses and new startups which do not yet require a bigger program. This app also features social networking capabilities so that entrepreneurs can brainstorm ideas and exchange financial advice.

Sidejob Track

This is an app which is designed with the startup in mind. For those new businesses which provide services to various clients, this financial app is a terrific all in one tool. Project management, invoices, job performance tracking, and even taxes can be done with this app.

Marketing and Networking Apps


It is perhaps the most well-known social app for the business world. Almost everyone who is anyone in business uses LinkedIn to connect to others in their field. Profiles on this site allow the user to share their job experience, give advice, ask for and receive references which are posted on the recipient’s profile, and share any projects which you may be working on. Not only can those who you have directly connected with share information with you, but you can also share with those who are connected to your connections. This allows you to expand your world of contacts quickly, spreading the news of your business throughout the business world.


Although not nearly as beneficial as LinkedIn for managing business contacts, Facebook allows the user to create their own business page. This type of networking gives the new start up a chance to advertise for free, and spread the word of their services to literally hundred…even thousand of people.

Creating Content and More


Aside from Microsoft Word, there are many apps and productivity tools out there to help your company create content and complete office tasks. Keeping records, tracking growth, and creating content for marketing, etc are all vital to most small business. Open Office works much like Word in that, as explained on it's website, it “is the leading open-source office software suite for word processing, spreadsheets, presentations, graphics, databases and more. It is available in many languages and works on all common computers. It stores all your data in an international open standard format and can also read and write files from other common office software packages. It can be downloaded and used completely free of charge for any purpose.” It is also free.


This app goes beyond the offerings of OpenOffice in that it also features chat, creator planners, and website monitoring. Prospective employees can be evaluated using the ZoHo Challenge, which contains multiple choice questions as well as descriptive ones. The results can even be emailed to the candidates. The ZoHo Writer is comparable to both OpenOffice and Word.This app makes it possible for the work of your employees and your clients to be accessed at anytime, without the need for email.

There are, of course, many other apps which are beneficial to small businesses all over the world. The key is to research and decide which ones would be needed by your company, and which can benefit you the best. Keeping track of finances, productivity, and such are important to any business. Networking and marketing are also beneficial to the building of a start up. By using the apps which are available to you, you can expand your business in a much more productive and organized way, leaving more time for the reasons that you started that business in the first place.

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