Small Business Tips: Reach New Online Heights
If you don't use online tools, now is the time to start. Here's how….
Telling Your Brand
Storytelling in the Post-Advertising Age Branding is no longer about clever slogans or catchy jingles. It isn’t your logo and marketing materials. Gone are the days when companies could count on the advertising-as-interruption model to imprint their brand identities...
So what's wrong with what Mitt said??
A gotcha moment? Surely you would think so to hear the breathless headlines in the mainstream media. As background, here's the gist of what Mr. Romney said: His campaign is not going to target and devote resources to the 47% of the U.S. public that is not paying...
Social Media Marketing in a Nutshell
What it is and How to Use it At its very simplest, social media marketing means using real-time communication tools to create a social presence and an identity for your business via the modern-day version of word-of-mouth. Social media tools function by luring...
Poise
I feel bad about bringing people down with yesterday's harsh dose of reality. Folks, we need to keep laughing to maintain our sanity. A sense of humor is among the most important survival skills. And in order to prosper, we need to survive first. So, listen up...
Why You Are Feeling Poorer
Being an election year, there's lots of focus on the unemployment rate being over 8%. (Without the politically driven manipulations, it's actually over 11% and over 20% are less than fully employed...but I digress...that's the subject for another post). Across the...
Chip Conley
Rebel Entrepreneur There have been many articles, books, and references written with the “how tos” of entrepreneurship. In most of them, the advice is pretty standard; many will say you need to gain experience in a field before you can start a business. Others advise...
Getting Your Discipline On
Entrepreneurs and The Art of Self-Discipline “The first and best victory is to conquer self.”-Plato For entrepreneurs, self-discipline is everything. It is an essential art we must master. Being an entrepreneur means being able to turn ideas into action. Ideas...
Sweet Failure
Channeling Sam Walton’s Brand of Perseverance As an entrepreneur today, you must filter through tons of info. Just Google “entrepreneur,” “start-up,” or “how to run a business” and you will quickly see that everyone and his grandmother seems to have a theory (and a...
Timeless and Damned Mad About It!
Why Humans Keep Butting Heads with Their Own Time Management Problems Question: How many times do we find ourselves saying, "I'd do it if I just had enough time"? Answer: We have enough time, but we load it with commitments. We arrange commitments according to their...
Welcome
It's a grinding economy, but YOU don't have to get ground up by it. Perhaps your dream business is actually an underpaid job? Most entrepreneurs are having a tough go of it . Everyone knows how tough it is out there, and the economy is unlikely to get better for a...